The readers of Texas Lawyer have selected Muse Communications LLC as one of Dallas’ best legal public relations agencies. The recognition came as part of the publication’s “Best of 2018” survey, in which readers selected the state’s best legal vendors.
A good legal blog is one of the cornerstones of a solid content marketing program for any lawyer or law firm. It’s also one of the most efficient and affordable ways for a lawyer to showcase his or her expertise.
Once you’ve posted something on your blog, of course, you have to get it in front of readers. But the central question, “What should I blog about?,” is enough to keep many people from launching a blog, let alone embarking on a more comprehensive content marketing program.
From legal news to content marketing and everything in between, here’s what caught our attention.
Some lawyers and law firms dismiss social media in terms of marketing, but it can be a difference maker if you know where to be online and what to do once you get there.
Reprinted with permission from Texas Lawyer, August 22, 2018. © 2018 ALM Media Properties, LLC. All rights reserved.
We’re big fans of law firm newsletters. They’re an unobtrusive way to stay in touch with your clients, prospective clients, and referral sources. A newsletter can also help ensure that the timely, informative blog posts you’re writing get more readers.
Lawyers and law firms should look no further than today’s headlines for examples of what to and what not to do when it comes to effective public relations.